Crypto treasury execs grit their teeth amid Bitcoin price bloodbath at Digital Assets at Duke
Digital Assets at Duke University
- Executives at top digital-asset treasury firms weighed their future as major cryptocurrencies continued a brutal monthslong slide.
- Despite the latest crash, they said they remain optimistic about their business models.
- Crucially, they don’t simply HODL the coin, they said.
Executives at digital asset treasury companies put on a brave face on Thursday as cryptocurrencies continued their monthslong slide.
That slide has completely erased the industry’s once-remarkable gains in the wake of Donald Trump’s reelection in November 2024.
Bitcoin on Thursday fell below $64,000, and Ether fell below $1,900 — month-over-month declines of 31% and 42%, respectively.
The crash is likely to exacerbate woes at so-called digital asset treasuries such as Strategy.
About a year ago, many companies with preexisting business models — and many without — rode the post-election rally by taking on debt to purchase vast amounts of Bitcoin and other leading cryptocurrencies.
Investors saw it as a way to gain indirect exposure to a rising asset class, and many of the companies saw their stock price soar.
